Category Archives: book
book review part 2: Conley’s OBD: branding vs. innovation
In a very nice comment, Frank mentions a link to weakening relationships from buzz marketing, and digs into deeper branding versus innovation, which is another important part of Lucas Conley’s argument in OBD, which I only briefly mentioned in my … Continue reading
book review: OBD by Lucas Conley
Image source: bn.com I’ve recently finished, OBD Obessive Branding Disorder – The Business of Illusion and The Illusion of Business, by Lucas Conley, who write for Fast Company. I’m way behind on blogging, so I’ll keep the book review short, … Continue reading
Posted in book, innovation, marketing, review
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Buying In and Rob Walker at the Art Directors Club
Image source: murketing,eventbrite I’m a little behind in the blogging, but I heard Rob Walker for a Q&A with Danielle Sacks from Fast Company, on his book on murketing called Buying In. The event was at the ADC and hosted … Continue reading
the design of future things: evaluating design
Image source: jnd.org A couple of weeks ago, I finally finished, “The Design of Future Things,” by Donald Norman. I loved his popular book, “The Design of Everyday Things.” Norman is clearly an important thinker in the subject of design … Continue reading
Posted in book, design, innovation, review
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Book Review: Buying In by Rob Walker.
Last Friday morning, I stopped by Likemind to see Piers, Noah and others, as well as to pick up an advanced copy of the book “Buying In” by Rob Walker. His publisher, Random House, offered Likemind attendees in North America … Continue reading
Posted in book, culture, review
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